I Hit €520k This Year - Here's What I'm Changing

The Hard Truth About "Working Smart"

Hey Giorgio here,

The last two weeks have been absolutely brutal. I'm in the middle of a complete restructuring and honestly don't know who to trust anymore.

I'm already mentally packing for the next three weeks - I'll be in Greece from July 21st to August 8th. So I want to dump a ton of value on you before I disappear, hoping you'll actually start taking action.

The "Work Smart" Lie Everyone Tells You

"Work smart not hard" only works when you're competing against complete idiots.

Here's what actually works: the VSL Sandwich Close.

Most sales teams waste half their calls regurgitating the same boring pitch over and over. The rep gets tired, sounds like a robot, and the prospect mentally checks out after 30 seconds.

The VSL Sandwich That Actually Converts:

Step 1: Short intro call (5 minutes max) Build rapport, identify their real pain points, set clear expectations

Step 2: Send a tailored VSL Your absolute best pitch with visuals, testimonials, and undeniable proof

Step 3: Decision call Address their specific objections and close the deal

Why this destroys traditional sales approaches: Your pitch is always perfect - not dependent on whether your rep had coffee or how many rejections they've faced that day. Your best proof points are visual - real testimonials, before/after transformations, data that actually matters.

Prospects watch on their schedule (80% watch within 24 hours). Your follow-up call becomes 100% personalized to their unique situation.

Pro tip: Create 3-5 core VSLs for different customer types or pain points. Your team picks the right one based on the intro call.

The Scaling Problem I'm Actually Facing

After my recent webinars on Learnn, 5 people reached out asking for quotes, consultations, and mentorship. Now I'm facing the classic scaling problem - how do you grow without burning out?

I'll probably take on 1 person, so I'm open to spontaneous applications.

The Numbers That Changed My Perspective

On the family front, we're hitting insane numbers. My partita IVA (and yes, some people still call me a freelancer) already hit €150k in June. Anna did €370k.

This made me realize the critical importance of delegation and buying back time. Being an employee is an option that way more intelligent people should actively seek. And investing in a mentor isn't optional - it's essential.

One More Thing

My community jumped to €50/month in July. It gives you access to my top automations and direct access to me without paying mentorship rates (€300/hour).

https://www.skool.com/growth-mastery-3952

Talk soon, Giorgio

P.S. - Welcome to working hard AND smart. The competition is doing neither.

P.P.S. - As I am totally crazy, I created a song that resonate a lot with a CRM guy of a big firm I met last weekend. Have a look in preview