- CRM Champions by Giorgio Gnoli
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- CRM Strategy can help you save $50k
CRM Strategy can help you save $50k
That's why you should address it - Book your slot for CRM Strategy Forum
📅 08 Mar 2025
🚀 Past & Upcoming Events
If you are in CRM space, you don’t want to miss this
CRM Insights and Upcoming Events 🚀 - Watch 2 mins video

Do you like my haircut?
Too much automation, not enough adoption."
I audited a €50M multinational’s HubSpot setup—80% of automations were dead weight.
No strategy. No real user engagement.
Guess my recommendation >
Strategy first, automation second.
Now. Let’s come to the main dish of today!
Why should you care?
Because most CRM events are just sales pitches in disguise.
This isn't one of them. The CRM Strategy Forum is built for real operators—CMOs, CRM managers, and growth leaders who actually use CRM to drive revenue.
No fluff.
No vendor bias.
Just battle-tested strategies, high-impact case studies, and expert insights from people who know how to make CRM work.
At AdWorld, I’ll make a 45 mins pitch in which I’llbreak down how to turn your CRM into a revenue machine.
And in my exclusive interviews, top CMOs and CRM leaders will share their secrets on adoption, automation, and maximizing ROI.
>APPLICATIONS ARE NOW OPEN
Want in?
Reply “CRM Strategy” for early bird tickets and for interviews.✅
2. The CRM Checklist No One Talks About
Most CRM checklists talk about "ease of use" and "integrations"—but what actually makes a difference?
🔥 Scalability
Your CRM should grow with you, not hold you hostage with hidden costs.
🔍 Predictive Lead Scoring
We’re dealing it with a b2b client.
Data-driven insights over gut (entrepreneurs) feelings.
🚨 Pipeline Health Alerts
Know when deals are dying before it’s too late.
This prevent you loose money. For real.
👻 Ghosted Deal Detection
Identify customer at risk, why prospects disappear and how to re-engage them.
These are just real things I am handling on weekly basis with my team
> Looking to upgrade your CRM experience?
Apply for a strategic session with me.
Reply "CRM Champions" to get started!
💰 3. The Cost of Inaction (COI): Closing Bigger Deals, Faster
🚨 Every day your prospect delays, they lose money.
Most B2B deals stall because prospects don’t feel the Cost of Inaction (COI).
If they don’t see the risk of waiting, they won’t move.
The 3 main COI in B2B
Lost Revenue – Missed sales opportunities.
Increased Costs – Wasted time and inefficiencies.
Compliance Risks – Fines and penalties.
How to make COI clear in your deals
Understand the current state.
Do your research before the call. Ask the right questions (SPIN Selling).
Quantify the impact.
Turn problems into financial losses. Show real numbers.
Define the future.
Align your solution with their strategic goals.
Build a business case.
Make them see how much money they lose every month by not acting.
The cost of inaction is real.
The question is—do they see it?
🔥 Take Action Now
🚀 Want to stay ahead in CRM strategy? Here’s how to get involved:
I'm building a space for professionals who want to share insights, learn from real case studies, and stay updated on the latest CRM trends.
If you're interested:
✅ Reply "CRM Interviews" to join a community where we discuss real challenges and strategies.
✅ Reply "CRM Strategy" if you’d like early access to an upcoming event on CRM best practices.
✅ Reply "CRM Champions" if you want to explore a 1:1 session on optimizing your CRM approach.
No fluff. Just real conversations and strategies that work.
🏆 Final Takeaway
3 Final Takeaways:
1️⃣ Strategy before automation.
A CRM full of workflows means nothing if people don’t use it.
Build adoption first, then optimize with automation.
2️⃣ Your CRM should be a revenue driver, not a data graveyard.
Focus on predictive insights, deal health tracking, and re-engagement strategies to close more deals.
3️⃣ The cost of waiting is higher than the cost of action.
If prospects don’t feel the urgency, they won’t move.
Show them the real financial impact of inaction.
Please reply this email if you want to have a chat / be mentored by me.